Michigan Avenue Magazine

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MICHIGAN AVENUE will be published by prestigious Niche Media, whose titles include Art Basel, Aspen Peak, Atlanta Peach, Bal Harbour, Boston Common, Capitol File, CityCenter Las Vegas, Gotham, Hamptons, Florida InsideOut, Los Angeles Confidential, Ocean Drive, Ocean Drive Español, Vegas, Style: Palazzo/The Venetian, Trump, and Wynn. Niche Media’s city-specific publications, with their glossy, oversize format and fashion-forward editorial coverage, have proven successful time and time again, giving rise to the luxury regional publishing category.

Historic Michigan Avenue is synonymous with Chicago—and MICHIGAN AVENUE, debuting on September 15, 2008, will be the talk of the town, celebrating the lifestyles and passions of this city’s most affluent and sophisticated readers. High-impact covers and witty, intelligent editorial content will make MICHIGAN AVENUE a must-read. Every issue will feature interviews, fashion stories, product and accessories trends, home design, art, restaurants, theatre, entertainment, and (of course!) photos of the people and places that make Chicago so special.

Niche Media, founded in 1992, is a subsidiary of Greenspun Media Group, and is the country’s preeminent regional magazine group, with the largest network of city-specific luxury publications in the country. Through quantitative and qualitative analysis, advertisers are assured with our exclusive estate and home-delivery program that MICHIGAN AVENUE targets readers who maintain annual household incomes of at least $200,000, own homes valued at more than $1 million, and have liquid assets in excess of $1 million, making the pages of this glossy some of the most valuable real estate in the country. Niche Media consistently delivers the finest editorial content and advertising to a controlled group of influencers with the highest disposable incomes in each city. Additionally, the company brings its publications’ pages to life with more than 500 dynamic A-list events across the country each year. With its 300 full-time employees, Niche produces more than 27,000 pages annually, and its titles have a combined distribution of more than 800,000. At an average of 5.9 readers per copy and more than 4.7 million readers total, Niche’s titles provide advertisers and marketers a direct connection to the most affluent people in the most desirable markets across the US.